Preaching Evangelistically | Roy Fish, Al Fasol, Steve Gaines, & Ralph West
Al Fasol, Roy Fish, Steve Gaines, Ralph Douglas West. Preaching Evangelistically: Proclaiming the Saving Message of Jesus. B&H, 2005. 148 pp.
Characteristics of an Effective Evangelistic Service
Know Your Listeners
Some preachers study the Bible. Others study people and culture. Effective preachers analyze both. Why? Because the effective evangelistic preacher will preach differently to a group of senior adults than he preaches to a group of high school seniors. Likewise, he will preach differently to a group of unchurched, white-collar, upper-class people in suburban Los Angeles than he preaches to a group of church-oriented, blue-collar, middle-class people living in a rural area in the southeastern United States. Although the message of the gospel never changes, how it is presented should connect with the cultural persuasions and unique personalities of the people addressed.
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